If you are new to ArenaNet's world and wondering what the deal is with Guild Wars 2, welcome -- I'm so glad you're checking this game out. If you've been around for a while, pass this on the next time you see someone asking what the deal is. There are several good -- and very detailed -- informational sites for the game in existence, and I'll wrap up with a bit of info on those. This one is intended as a starting point to cover the basics, complete with links for proof where needed, because the really extensive ones can get a bit overwhelming.
Follow along after the jump and let's get you started.
When is this game released?
Ah, the eternal question. Don't feel bad for asking this, and don't listen to those people fussing at you for asking it. While it's a simple question, it tends to get buried under the waves of new information and discussion that come out every day. Guild Wars 2 does not have a release date. "Yes it does, it's coming out November 2nd of this year!"
No, it's not. I promise you that the release date you have seen is not correct. Community Manager Regina Buenaobra has stated that the date you have seen is merely a placeholder created by retailers. When there is a launch date announced, you will know. It will be plastered all over the Guild Wars 2 site. If you happen to miss the news there, the giant frenzy in the Guild Wars 2 community and on MMO news sites will clue you in.
"I promise you that the launch date you have seen is not correct."
OK, but what about beta? How do I sign up for testing?
Right now, you don't. For now, there is very limited information on any sort of Guild Wars 2 beta testing. What you need to know for the time being is that this is a joke, this is a scam, and as with the release date, you will definitely know if and when beta signups are available. Right now, there is no way whatsoever to apply for beta testing, and if you hear otherwise, don't buy into it.
From time to time you'll hear ArenaNet mention thoughts on beta testing during interviews, but for now, the official word is, "Although we publicly beta-tested the original Guild Wars while it was still in early development, with Guild Wars 2 we will commence beta testing closer to the game's release."
Will Guild Wars 2 have subscriptions, or will it be free-to-play?
The short answer is "neither." Guild Wars had an unusual business model that has worked very well for the past five years, and ArenaNet will be using the same model for Guild Wars 2. You will purchase the game, then that's it. No subscription fees, no game time cards, no paying to unlock premium content, nothing like that -- your purchase of the game gets you full access to everything. Any future expansions will work the same way.
There will almost certainly be microtransactions, but we don't know what they will be. So far in Guild Wars, ArenaNet has restricted store items to "fluff" content: permanent access to extra storage, cosmetic items like costumes and makeovers, and shortcuts like skill unlock packs. Those items could be considered a preview of the direction microtransactions will take in Guild Wars 2, but again, there is no official word from Arenanet.